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The Rules is a decentralized movement of activists campaigning around the world against poverty.

The movement has focused greatly on the use of technology for their campaigns and has produced a series of videos that provide an inspiring model for investigators working with data.

The videos on global wealth inequality and wealth inequality in America (the latter has been watched over six million times on You Tube) are two examples of a conventional – and yet very efficient – way of clearly conveying the story hidden behind the figures.